Articles & Resources for Eye Care Practices

Discover our full library of resources crafted by industry leaders and experts.

Optical

3 min read

Personalization in Practice: 3 Scalable Ways to Engage Patients

Patient expectations today are largely driven by the convenience that consumers are accustomed to receiving in retail settings. This means that...

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Man browsing frames in an optical shop

4 min read

The Biggest Optical Retail Challenges and How to Solve Them

Optical can account for a significant portion of your practice’s revenue. Frames have healthy margins, lens upgrades can boost average order value,...

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Holiday-themed eye care display in an optometry shop, with eyeglasses, an eye chart, and ornaments.

6 min read

12 Days of Efficiency: Get Your Eye Care Practice New-Year Ready

Running an eye care practice today means striving for top-notch patient care while balancing never-ending operational pressure. From patient...

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Patient trying on eyewear in an optometry practice.

4 min read

Inflation in Eye Care: 5 Trends Helping Practices Win

Inflation has impacted every corner of healthcare in 2025, and eye care is no exception. From spiking costs to shifting patient behavior, optometry...

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