Articles & Resources for Eye Care Practices

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Eye Care Trends

3 min read

Personalization in Practice: 3 Scalable Ways to Engage Patients

Patient expectations today are largely driven by the convenience that consumers are accustomed to receiving in retail settings. This means that...

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Eye care patient using a smartphone to manage appointment communication from home.

4 min read

How Digital-First Eye Care Is Redefining the Patient Experience

Donna realizes on Tuesday afternoon that she needs to move her eye exam.

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Patient trying on eyewear in an optometry practice.

4 min read

Inflation in Eye Care: 5 Trends Helping Practices Win

Inflation has impacted every corner of healthcare in 2025, and eye care is no exception. From spiking costs to shifting patient behavior, optometry...

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